LOOK are a truly innovative and pioneering bike company – in 1984 they revolutionized the world of cycling with the first clipless road pedal in 1984 and did it again in 1986 with the first carbon frame – more recently they moved into pioneering component integration with the C-Stem, ZED-Cranks and now the Aerobrake. LOOK represents pure class and the very highest in quality, whether you compete at pro level or ride purely for pleasure.
As well being LOOK's #1 UK dealer, we are proud to be the first of only six LOOK Test Centres in the UK, with bikes in stock from across the range including a comprehensive range of demo bikes.
With almost 30 years of expertise at the highest level, LOOK’s knowledge has become a benchmark in the professional sector: LOOK invests 10% of its turnover each year in research and development to continue to offer the same innovative products to the demanding sports people and enthusiasts.
LOOK Road Range
2018 LOOK 785 Huez / Huez RS
LOOK have applied all of their unrivalled expertise in carbon fibre technology to their long awaited flagship superlight bike. And in a word the result is simply brilliant! Full on race performance alongside the reliability, handling and comfort required by day-long gran fondo riders and WorldTour stage racers alike.
2017 LOOK 795
The latest LOOK aero frameset, taking integration and road bike aerodynamics to whole new level, the 795 has already won a clutch of international design awards. Setting a new benchmark for high performance framesets!
2017 LOOK 765
Designed as an endurance racing or long-distance fast riding machine it really does deliver in pretty much every department, establishing a new benchmark for high performance bikes at this price point. New for 2017 are disc brake and high modulus models!
2017 LOOK 695
Featuring the finest carbon frame construction technology available today – a frame offering integration of stem, headset, fork and crankset to deliver an awesomely responsive ride with ultra precise handling.