LOOK 2017-08-24T11:27:41+00:00

LOOK are a truly innovative and pioneering bike company – in 1984 they revolutionized the world of cycling with the first clipless road pedal in 1984 and did it again in 1986 with the first carbon frame – more recently they moved into pioneering component integration with the C-Stem, ZED-Cranks and now the Aerobrake.   LOOK represents pure class and the very highest in quality, whether you compete at pro level or ride purely for pleasure.

As well being LOOK's #1 UK dealer, we are proud to be the first of only six LOOK Test Centres in the UK, with bikes in stock from across the range including a comprehensive range of demo bikes.

With almost 30 years of expertise at the highest level, LOOK’s knowledge has become a benchmark in the professional sector: LOOK invests 10% of its turnover each year in research and development to continue to offer the same innovative products to the demanding sports people and enthusiasts.

LOOK Road Range

2018 LOOK 785 Huez / Huez RS

LOOK have applied all of their unrivalled expertise in carbon fibre technology to their long awaited flagship superlight bike. And in a word the result is simply brilliant! Full on race performance alongside the reliability, handling and comfort required by day-long gran fondo riders and WorldTour stage racers alike.

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2017 LOOK 795

The latest LOOK aero frameset, taking integration and road bike aerodynamics to whole new level, the 795 has already won a clutch of international design awards. Setting a new benchmark for high performance framesets!

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2017 LOOK 765

Designed as an endurance racing or long-distance fast riding machine it really does deliver in pretty much every department, establishing a new benchmark for high performance bikes at this price point. New for 2017 are disc brake and high modulus models!

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2017 LOOK 695

Featuring the finest carbon frame construction technology available today – a frame offering integration of stem, headset, fork and crankset to deliver an awesomely responsive ride with ultra precise handling.

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