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GENESIS 2019

Genesis are a UK brand with simple philosophy – bring to life the sorts of bikes they enjoy riding for the heck of it, in UK conditions. Luckily for us they share a lot of what we are looking for in a range of bikes, covering everything from the pro-level road racing machines of the Madison-Genesis team, through the adventure and cyclocross bikes that Genesis have developed a world-wide reputation for, to ultra-versatile hardtail mountain bikes and stylish urban commuters.

Genesis are not the biggest brand out there but their size does allow them to take a few risks; namely to push through bikes that bigger companies might deem too fringe or oddball to ever grace their range. If they enjoy riding it and think there’ll be enough folks out there that will too, then its fair game in the eyes of the Genesis designers! They are sticklers for detail, going to the nth degree to try and wring out every last bit of performance whilst keeping things accessible.

Materials snobs they are not, and, although they originally made their name in high quality steel adventure bikes, titanium, carbon and aluminium are also used across the range to good effect.

Most Genesis bikes will have ‘built-in’ practicalities that will enable you to use them daily across many different scenarios.  Design and technology working in perfect harmony in a thoroughly thought through, practical package.

GENESIS 2019

The Genesis Croix de Fer is nothing short of legendary in the world of multi-terrain bikes.  Never has one bike been more worthy of the ‘one bike, many hats’ crown.  The classy looking Croix de Fer is supremely capable, infinitely adaptable and totally reliable.

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The CdA is possibly Genesis’s most versatile all-round bike for every day use, blurring the line between  CX features and a modern  endurance road bike.  Based around a lightweight alloy frame, with generous tyre clearance, ample mounts for mudguards, bottles and racks

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The Genesis Datum could be a gravel bike to some, a fast comfy road bike to others…  It has found a following with a whole range of riders, from dedicated multi-terrain riders looking for a fast gravel bike to the pro racers of Madison-Genesis, who choose the Datum for mudguarded winter training.

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The Genesis Tour de Fer is based on the record breaking Croix de Fer, but comes with a true world touring geometry and touring specific components.  Equally at home on paved or rougher rougher surfaces, the Tour de Fer is equipped for epic adventure touring, whatever your destination.

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The new Genesis Fugio is at the forefront of the “road plus” category, with 650b wheels and fat tyres, for blasting over rough terrain of every conceivable type.  The Fugio’s big tyres, stiff super-tough frame and balanced multi-terrain geometry, deliver a ride that is simply exhilarating.

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The Genesis Vapour cyclocross range  is built around two framesets – one carbon, one alloy.  Both framesets show the characteristic Genesis attention to detail, and are aimed squarely at muddy UK conditions.  Perfect for to anyone looking to race or just ride fast over challenging terrain.

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Lightweight, durable steel frames, classic looks, full-length mudguard capabilities, sublime ride and handling qualities have all come together to make the Equilibrium a true riders’ favourite, in both disc and rim brake versions.  In many ways it is the quintessential four-season UK road bike.

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Originally designed as an extreme drop-barred adventure/off-road touring bike, the Genesis Vagabond is a ‘monstercross’ bike in the loosest sense of the term; the illegitimate lovechild of a road and mountain bike, a ‘frankenbike’ that has long been the staple of shed tinkerers…

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The Genesis Longitude is a mid-fat, expedition ready, fully rigid adventure machine that is just as at home zipping through the singletrack as it is fully loaded, exploring the mountainous backcountry.  Horizontal sliding dropouts, rack mounts and three bottle cages really allow you to pack up and go exploring.

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